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Prize(s) Winners in Pendant Lighting
Company Maytoni
Lead Designers Alexey Danilin
Client Maytoni
Entry Description
PROJECT NAME: Supersymmetry
The year 2020 brought us through incredible transformations that affected our social and personal spheres of lives. People had to reinvent their lifestyles, habits, approaches to work and recreational space. The two most significant fields of professional and private appeared at the edge of brutal collision within the most casual homes and apartments. The pursuit of a humane and profound solution for this problem leads us to find inspiration in one of the most elegant concepts of modern partial physics – supersymmetry. It explains conjectured relationship between two basic classes of elementary particles by showing how they can bound together into superpartners, evolve into each other, and split backward to their cores. As substance can transform into the matter, our most tender and intimate living spaces can be transformed into perfect working areas by a glimpse of light. This idea led us to design a smart classy lighting fixture that can help people to switch between their life essences by the simple move and magnetic click. As supersymmetry itself, the sustainability of the home-centered life approach needs to be proved experimentally in the post-pand
Company Description
Maytoni is a young, dynamic company that has been designing and producing sophisticated collections of trendy, decorative luminaires since 2009.
Maytoni was founded in 2009. The company initially focused on the development of classic design luminaires, in particular the crown and crystal chandeliers. As a result, the collection was expanded to include modern and decorative designs. Trendy new products are developed every year. Today, our products are distributed throughout Europe and the Middle East.