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KIMCHEE Pancras Square

Prize(s) Winners in Interior Architectural Illumination
Company Doyle Collection co. ltd.
Lead Designers Aiji Inoue
Completion Date March, 2017
Project Location London
Entry Description

We were required to reconstruct by adding a new identity yet leaving the impression of the first store as it is.
By using Korean traditional grid patterns and vertical grids as motif, we aimed to make a clear and sophisticated atmosphere. Though this is an Interior Design, it is not merely one division, but also by being conscious of the Architecture structure and considering the details will enable to strongly evoke the customers’ feelings to visit this restaurant.
One of our challenges was to make a characteristic difference by lighting in the space from the Basement Floor to the Ground Floor. As you proceed from the entrance to the aboveground floor’s inner room and to the Basement Floor, customers will feel more sense of privacy.
We have used the same motif grids, nevertheless, by changing the thickness of the grids and narrowing the pitch, silence and anticipation intertwining by selected lighting, we were able to add a touch of premium class atmosphere to the restaurant.
Company Description

Aiji Inoue, was born in Yokohama, Japan in 1977.
After graduating from Meiji University, Department of Architecture in 2001, he worked as an interior designer for 11 years at famous Japanese design studios.
In 2011, he established ?Doyle Collection?, Tokyo based, and is the current CEO of this company. He has been creating numbers of highly evaluated projects. Special feature of his work is not a scene but sequence.
In just a year, his career expanded from Japan to Asia and Europe.
His work is been widely praised for the method of utilizing unpredictable and unique material combinations.