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Soft2Bet stand at iGBLive 2024

Prize(s) Honorable Mentions
Lighting Design/Product Company Kabluka Light & Digital Sculptures
Lead Designers Mykola Kabluka
Other Designer's names Mykola Kabluka
Client Soft2Bet
Photo Credits Ivan Avdieienko
Completion Date 18/07/2024
Project Location Amsterdam
Company Link View
Entry Description

For this project, we created a cutting-edge stand that offers an immersive experience through a blend of interactive technologies and media art. Our team developed several exciting elements, including an interactive app, holographic projections, and an immersive kaleidoscope. These innovations transform the Amsterdam installation into a media-rich interactive kaleidoscope, expanding the space and enhancing its visual impact.

One of the highlights of the project is the holographic projections, achieved using fan screens and mirrors. Fan screens create three-dimensional images that, when reflected in mirrors, give the illusion of infinite space. This technology allows for real-time holograms to be integrated seamlessly into the immersive environment, adding a sense of depth and wonder.

Using mirrors, screens, and specially designed content, we achieved the effect of an endless room. The patterns and visuals dynamically shift, adding an element of play and customization through the interactive app we developed for the project. Visitors can influence their own visual experience, creating unique patterns and sensations.

This project delivers a wow factor by integrating advanced technology and creative solutions, transforming a conventional space into a captivating and inspiring immersive environment.