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ON RUNNING - Regent Street - Flagship Store

Prize(s) Honorable Mentions
Lighting Design/Product Company Cristian Miola Lighting
Lead Designers Cristian Miola
Client ON RUNNING
Photo Credits ON RUNNING
Completion Date early 2023
Project Location 169-173 London Regent Street
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Entry Description

The store, which covers three floors for a total of 530 square meters in London's renowned Regent Street, was approached considering three different types of use as the brand wanted to characterize these spaces with different types of customer experience.
The lighting design concept was therefore designed to reflect the brand's values and philosophy, where dynamism, movement, interaction, as well as connection with nature and sustainability, should create an immersive and engaging shopping experience that encourages the customer to interact with the space and products with a focus on sustainability and respect for nature.